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Originally Posted by Ex-Biker
I think we need to look at how the industry is marketed.
How many people each year decide they want to build a kit car?
How many of these have already built one car?
I bet 50% of builders have done it before.
I reckon less cars are manufactured each year.
We need to introduce a whole new section of buyers.
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That sounds like a questionnaire Mark.......?
The time between decision and purchase can be a long one.....and I believe only 1 in 4 kit cars are completed by the original purchaser...
What sector would you target for new buyers?